GOOGLE ADS MANAGEMENT
Be seen when your customers are ready to buy.
Google Ads puts you in front of people already searching for what you sell. We build, manage and optimise campaigns that are measured on qualified enquiries, not clicks.
Search
Shopping, Display, YouTube and Performance Max
Tracking
Conversions verified before we scale spend
Reporting
Cost per qualified lead, every month
THE CHALLENGE
Most accounts waste budget before they ever reach a buyer.
Broad keywords, missing negatives, untracked conversions and automated bidding pointed at the wrong signal. The spend goes out, the enquiries do not come in, and the reports show impressions instead of income.
We start by auditing what is actually being measured. If the conversion data is wrong, every optimisation after that is guesswork.
You are getting clicks but very few real enquiries.
Your cost per lead keeps climbing month on month.
You cannot tell which campaigns produce actual customers.
Nobody has restructured the account in over a year.
WHAT WE DO
What Google Ads management includes.
Account structure
Campaigns and ad groups organised around intent and margin, not convenience.
Keyword and negative strategy
Bidding on the searches that convert and blocking the ones that drain budget.
Ad copy and extensions
Messaging that qualifies before the click, so you pay for the right visitors.
Landing page alignment
The page matches the promise in the ad, which is where most accounts lose the sale.
Conversion tracking
Forms, calls and WhatsApp measured properly in GA4 and Google Ads.
Ongoing optimisation
Search terms, bids, budgets and creative reviewed continuously.
HOW IT WORKS
A clear path from first call to results.
1
Audit
We review the account, the tracking and the competition before touching anything.
2
Build
Campaigns are restructured or built new, with tracking verified first.
3
Launch
We start controlled, confirm the data is clean, then open up budget.
4
Optimise
Weekly search term and bid work, monthly strategy and reporting.
QUESTIONS
Frequently asked
Do I pay you the ad budget?
No. Your Google Ads spend is billed directly to you by Google. Our management fee is separate and covers strategy, setup, optimisation and reporting.
What budget do I need to start?
It depends on your industry and how competitive your keywords are. We will tell you honestly whether your budget can produce a meaningful result before you commit.
Who owns the account?
You do. We work inside your account, and if we ever part ways the account, history and data stay with you.
How long before I see results?
Search campaigns can produce enquiries in the first weeks. Reaching a stable, efficient cost per lead usually takes two to three months of optimisation.
Do you lock me into a contract?
We work month to month. If the work is not producing, you should be able to leave.
Want to know what your account is really doing?
We will review your Google Ads account and show you where the budget is going.